Whirlpool 240L Frost Free Triple Door Refrigerator – FP Protton 263 ROY Cool Illusia

UP TO 2X FRESHNESS

with 6^TH SENSE ActiveFresh TECHNOLOGY

Protton world series powered by 6^TH SENSE ActiveFresh Technology ensures up to 2X freshness to your fruits and vegetables – by preventing excessive ripening, maintaining their natural moisture and preventing 99%* bacterial growth.

*Result shown are based on internal testing done on select models under specific conditions and may vary depending on testing conditions.
Results shown are based on internal lab testing and comparison done on select Whirlpool Protton model with previous Whirlpool Protton model of the year 2017

3 DOOR ADVANTAGE

Protton’s unique 3 door format offers benefits that no other refrigerator in it’s class has. It provides the largest* 32 L fruits and vegetables storage space, prevents odour mixing and ensures better cooling^@ retention owing to 3 separate zones for different storage needs.

*In separate compartment for fruits and vegetables.
@When compared to a conventional double-door refrigerator

INDIA’S FIRST ACTIVE FRESH ZONE

The refrigerator’s unique 3 door format gives you an exclusive bottom drawer the Active Fresh Zone for fruits and vegetables. This prevents odour mixing keeping fruits and vegetables fresher for a longer duration.

ZEOLITE TECHNOLOGY

Zeolite Technology prevents excessive ripening of fruits and vegetables by absorbing ethylene emission from them. This reduces the sugar content of fruits and vegetables thereby keeping fruits and vegetables fresher for longer.

MOISTURE RETENTION TECHNOLOGY

In ordinary refrigerators, the cold air comes directly in contact with fruits and vegetables and robs them of their intrinsic moisture. But in Protton world series refrigerator, the cold air flows around the compartment, keeping its contents cool while retaining their moisture and natural freshness.

MICROBLOCK TECHNOLOGY

Microblock Technology-Adapts to varying internal conditions to prevent up to 99%* bacterial growth, keeping fruits and vegetables fresh for longer.

* Results shown are based on Internal lab testing done on select models under specific conditions and may vary depending on testing conditions

CUSTOMIZED COOLING TECHNOLOGY

The All new Protton comes with a customizable temperature knob for delicacies like cheese berries, chocolate and other dairy products.

ENERGY EFFICIENT

As unbelievable as it is, the all new Protton world series consumes lesser energy than a CFL*, making it one of the most energy efficient refrigerator in its class.

*T&C Apply. As compared to a 60 watt CFL.